How to Use the LinkedIn Marketplace as Freelancer
Freelancing today is no longer limited to traditional job boards. Clients increasingly look for professionals where credibility, expertise, and reputation are visible from the first interaction. LinkedIn Marketplace offers freelancers a unique opportunity to showcase
What Is the LinkedIn Marketplace?
The LinkedIn Marketplace is a feature that allows freelancers and service providers to list their offerings directly on LinkedIn. Instead of browsing random listings, potential clients search for services based on skills, industries, and project
Choosing the Right Services to Offer
Not every service belongs in the Marketplace. The most effective listings solve clear problems. Services such as SEO audits, website optimization, LinkedIn profile optimization, ad campaign setup, or content strategy tend to perform well because
How to Get Discovered by Clients
Visibility in the LinkedIn Marketplace depends on relevance and activity. Optimizing your service description with natural keywords helps your listing appear in searches. These keywords should reflect how clients describe their needs, not internal jargon.
Delivering Value and Building Reputation
Delivering on expectations is essential for long-term success. Positive client feedback strengthens your profile and improves future visibility. Consistency matters more than volume. A few strong testimonials can be more effective than many average ones.
Common Mistakes Freelancers Should Avoid
One common mistake is treating the Marketplace like a passive listing. Success requires ongoing engagement and refinement. Another mistake is underpricing services to compete. LinkedIn clients often prioritize quality and expertise over the lowest cost.
Final Thoughts
Using the LinkedIn Marketplace as a freelancer is about positioning, not chasing opportunities. When your profile communicates value clearly and your activity reinforces expertise, clients come to you with intent. In a crowded freelance landscape,
The 6-Step Guide to Make Your Mobile Site Load Faster
Mobile users expect speed. When a website takes too long to load on a phone, visitors leave before engaging with content or completing actions. Page speed is not only a user experience issue but also
Optimize Images for Mobile Devices
Images are often the largest contributors to slow load times. High-resolution files designed for desktops can overwhelm mobile connections. Compressing images without sacrificing quality significantly reduces file size. Using modern image formats and responsive image
Prioritize Above-the-Fold Content
Mobile users should see meaningful content as quickly as possible. Prioritizing above-the-fold elements helps pages feel faster, even if full loading continues in the background. Critical CSS and deferred loading techniques allow essential content to
